Successfully developed a brand identity that resonated with target audiences through customized colors, fonts, and messaging. Leveraged local marketing channels to increase the visibility of the brand in appropriate regions. Researched and leveraged local regulations and budgetary limitations for more effective business operations.

When you have a beverage store display, you want to make sure that you attract your visitor's attention. You need to use the space you have available to make sure that customers buy the beverage from you and not from your competitors.

If there is one technology above all others that have benefited from COVID-19, it must be the QR Code. Before the COVID-19 global pandemic, the QR code was an idea beloved by marketers… that failed to engage consumers.

Field sales teams are working harder than ever to gain consumers' attention in-store and persuade them to buy products. So why are companies making it even harder for them to do their jobs? In a recent survey of 800 DSD salespeople, their #1 frustration was not having access to the marketing materials they needed. When followed up, they said most of their frustration came from not knowing what was in stock or which items were most successful in increasing sales.

Beverage store displays continue to be one of the most important ways to get potential customers’ attention and take market share from the competition. Using the available space in local stores can help you to increase your business and gain new customers.

The protection of tangible assets has long been a driving force behind a myriad of industries in our modern economy. Not too long ago, when a product left the loading docks or distribution center, there was always a certain degree of uncertainty that the products will reach their intended destinations.

Many will hear the term "Compliance Management" and immediately think of a function completed by the legal department. In today's world, compliance management is no longer just for legal. While there are some things related to legal compliance, there are many more related to general distribution and retail operations you as a company needs to be aware of to be successful today.

How big of a problem are Out of Stocks? According to CNBC, retailers lost $634.1 Billion in 2015, and that number is continuing to grow every year. As of 2018, that number has grown up to be $984 Billion, according to IHL Group. So how prevalent is the issue? 1 in 3 shoppers finds at least one item out of stock when they go to the store.

EasyCheck has decided to cancel our participation in the WSWA Conference 2020 in Las Vegas due to numerous concerns related to the Coronavirus, also known as COVID-19. We have spent a considerable amount of time looking at options and feel this is the best option due to this outbreak's progression.

According to David Stokes, the owner of Grey Eagle Distributors in St. Louis, who was quoted in a recent article in the Wall St. Journal, “Wholesalers are wrestling with a decision right now.” He goes on to say “Do you continue to invest behind Bud Light and make a little bit less money right now to build for the long term, or do you cut costs to try to maintain the health of the bottom line?”

One of the biggest nightmares for retailers, distributors and even the end customer is an out-of-stock item. After all, when a customer enters your store looking to buy a particular product, and it's out of stock, you lose a sale. These may even turn things worse since your customer may think that when they need to buy something in the future, they may choose to not go to your store. After all, they left empty-handed the last time they tried to buy from you.

One of the most important tasks that a retailer manager has is to decide on which products will be on each shelf. Even though for consumers it doesn't seem like anything that important, the truth is that it does have a huge effect on retail store sales.